6 Audience-Centered Messages Discussion

Melissa Ashman

Activity Guidelines

Suggested Course Level

Lower level undergraduate

Activity Purpose

  • Students will discuss what elements contribute to making an email message audience-centred.

Materials Required

Activity Instructions

  1. Project the email message on the screen.
  2. Read the message aloud to students.
  3. Ask students to discuss in pairs what works well in the message and why and how the message keeps the audience in the forefront.
  4. Debrief the activity with students.

Debrief Questions / Activities

  • What works well in the email and why?
  • How does this message keep the audience in the forefront? (Things to highlight/note: use of you attitude, warm and friendly tone, inclusive language, validates the emotions/feelings/needs of the audience, etc)

Tags: audience analysis / context analysis, audience-centred messages, emails, think-pair-share, discussion, small group, whole class


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